BALTIMORE (November 3, 2018)–Former First Lady of the United States, Michelle Obama, joins NAACP, the nation’s largest civil rights organization, in its civic engagement campaign to increase African American voter turnout on Election Day, November 6.
Mrs. Obama’s collaboration comes in form of a Public Service Announcement (PSA) where she urges viewers to use their voice and vote in the upcoming midterm election.
“Former First Lady Michelle Obama’s participation in our get out the vote efforts solidifies how important this critical midterm election is to our country,” said NAACP president and CEO, Derrick Johnson. “She is not only a prominent, powerful and invaluable figure in our community but to all that she reaches and we hope that this collaboration will encourage voters to get to the polls and vote like their lives depend on it.”
“We are honored to collaborate with Mrs. Obama on this initiative,” said Vice President of Civic Engagement, Jamal Watkins. “She is a beacon of hope and excellence for the Black community, and we have no doubt that with her influence, our message will resonate with everyone.”
